Monday, August 28, 2023

Horse Racing - The Sport that Loves Data, and Then Never Uses it.

After a disasterous couple of weeks at NYRA, on the heels of a disasterous run at Churchill, there ain't been much good to talk about. And the response, so far at least, doesn't amount to much. 

It's a sport that says it has data to make these tough decisions. Here's some of that data:

That data is not the right kind of data, so the sport looks for other data that fits better, or something.   

There's plenty of data on lowering takeout to increase handle and make the sport more popular. In fact, Magna, or whatever we're calling it these days, certainly has some. They're the home of Elite Turf Club, which hits everyone right in the face with their massive volume with lower takeout. 

There's also the same set of data that shows increasing purses to be much less effective to increase handle. 


I'm sure Kentucky Downs has seen that data. Hell, the above even came from a university in Kentucky. 

Then why did they cry poor and increase takeout while increasing purses?

Matt wrote a piece about the issues at the Spa for the DRF last week, and this line caught my eye. 

It's 4th and four from your own 38 with three minutes left down 8. The data guys have run the numbers; they've placed them into a real time algo, and it shows a clear answer: Go for it. 

If you're the sport of horse racing, you do what you always do. Ignore the data and punt.  

Have a nice Monday everyone. 

Friday, August 25, 2023

Is it Time They Investigated the Mohawk Betting Pools?

Peruse twitter for only a moment the past couple of years and you'll find tweet after tweet about some of the odd payoffs at Mohawk. 

But last night it probably reached its zenith. 

Race 3, a horse with one flat line took boatloads of money in one flash, moving from 5-1 to 2-1 and crushed at 5-2. One handicapper on the Mohawk feed had the horse third, the rest not in their top four or five. 

A race later, another horse with a flat line was bet from the off in all pools and closed at 4-5 and crushed by many. Again, these seasoned handicappers on the feed were in the dark, with not one of them even having the horse in the top four. 

Race 7 a 10-1 morning line horse who again was not even in the top four of any handicapper closed as chalk and won easily. 

Then the coup de grace. A horse not on anyone's radar, crushed in the last setting a new life's mark by three seconds in a driving rainstorm. Not only did the horse take money from the get-go, he actually went down from a crazy 7-5 to a completely inexplicable 3-5 the last couple of flashes. 

 What in heaven's name is going on there?

We all know math, and that the pools are fairly efficient. Most of us who've played the game since we were 12 years old can spot a 4-5 shot or a bad line. Linesmakers like David Aragona for many years has never once been so far off a horse who is bet down from high morning lines to 3-5 or 4-5. Never once would be so far off that it stretches all credulity, at places like Belmont or Saratoga. 

At Mohawk this seems to happen on a regular basis. 

Customers, in my view, deserve to know what's been happening. I'd hope a professionally run racetrack would want to know, too. 

Have a nice Friday everyone. 

Monday, August 21, 2023

Companies Making Sports Betting More Complicated is a Problem for Customers, But It's Life

I noticed a tweet today from the CEO of a new betting exchange. He was illustrating that even making a bet on a "square" side - in this case the Ravens - can get you limited.

Sports betting through Fanduel or whomever, I think we all agree, should be pretty basic. They have millions on account, they take bets and if you want to bet the Ravens, you bet the Ravens. But it's not the case. 

Exchanges were created about 25 years ago, and the simplicity of them were apparent from the off. As long as there was someone on the other side, you'd get filled, and with a worldwide market, it wasn't hard to get filled. The exchange took their 4% or 5% and off we went. 

This was true for virtually any event of any size. 

Back in 2004 I remember playing the US election markets on Betfair. Because of the curious nature of Florida's results in 2000, the networks were loathe to call the state quickly and the markets were vibrant. Eventhough George W. Bush was in the driver's seat from the data if you dug even a little, I sat across from my playing partner as he bet $75,000 on Bush, in-running. 

That bet didn't need an approval from a CEO. It didn't need a board of directors to manage the risk. It needed a market and a click of a mouse. And this was 2004. 

Betting markets today have been bastardized, likely in my view, because of corporatization. The pure exchange model, a shake hands event, doesn't deliver lifetime value needed to sustain revenues. The corporates need you betting parlays, the online casino or blackjack, or online poker. Getting 5% of winning bets? It's just not enough to feed the complex, bloated beast that is <insert ticker symbol here>.  Hey, they aren't a charity. 

We lament a great deal about betting in horse racing and we should. 20% win juice on a five horse field is like flushing money down the toilet; massive rebates for a few tilts the takeout rates not our way. Corporates who want to curtail signals, raise fees etc, are not on our side, they're just trying to squeeze lemons. But it's all we have. 

It appears, at the present time at least, it's all sports bettors have, too. They've shuffled out a pure, almost perfect handshake medium in the quest of ever more customer lifetime value. Maybe the market will shift once again, and this model can return en masse at places like Sporttrade, but it seems pretty doubtful. 

Have a great Monday everyone. 


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