With the recent announcement that Betfair and the Breeders Cup have a deal I thought about a previous look we had at racings demographics in terms of internet searches.
Age Demographics for Internet searches for website A:
Seven of ten searchers are below the age of 34
Close to half of searchers are below the age of 34
About one in ten searchers are below the age of 34
One is a racing site, one a poker site and one a peer to peer betting site. Can you spot them?
A: a is Betfair, b is Pokerstars.com and c is the Daily Racing Form.
I wonder if we need them more than they need us.
Sinking marketing money directly into the horseplayer by seeding pools is effective, in both theory and practice In Ontario and elsewher...
One of life's many mysteries on gambling twitter is the Jackpot Bet. Oftentimes people like @shottakingtime, echoed by others, will pos...
Yesterday we wrote about some (many?) inside the business who don't quite understand what we bettors do each day to try and scratch som...
There's something going on in horse racing today , but I have not really followed it. Instead, I've been thinking about two words we...
Innovation and horse racing. Put together, the two of them elicit feverish reaction in this sport. One one side you have the customers, alon...
Unless you are off the twitter grid (God bless you), you've no doubt witnessed the feud of the month(s) between ITP and some public raci...